The Beginning

On May 11, 2026 at 10:37, I get a message from Geert-Jan: "I've got an interesting idea I think, one I'd like to share with you... what's your email address?"

Naturally, that gets my attention. Soon after, I've got the pitch for ProductAI (working title) in my inbox. Tight and concise, but detailed enough to spark real interest. Quick call to set up a meeting.

On Monday, May 18, we grab coffee at the legendary Van der Valk Hotel de Witte Bergen in Hilversum. And at the end of that conversation, we decide to take on this adventure together. Let's go. No overthinking it. Our challenge is about to begin.