Since May we've been building a company in public with AI as a co-founder. What works for us, we now build inside other organisations: for strategy, research, marketing, finance and customer service. We deliver, your team uses it from day one.
Five AI engines proposed 53 products. We picked three.
Feedback from AI personas, summarised by an AI moderator.
From research to customer service: AI does the work, we steer.
Every decision is in our public log. Read along before you call.
AI consultancy that delivers: we start in the department with the biggest gain and build a working application there. For each department you can read in our log how we built it ourselves, mistakes included.
An opportunity map of your processes, weighed on impact and feasibility, and a roadmap your leadership can steer on. We build the first step straight after.
Built ourselves Week 1 · Decision criteriaA virtual customer panel that tests your idea before you spend a euro, and trend agents that track your market and competitors. Insight in days, at a fraction of the cost.
Built ourselves Week 4 · Virtual customer researchBrand, website, content and campaigns, made by AI in your style. Findable in Google and in AI search engines, and if you like with a virtual ambassador as a consistent face.
Built ourselves Week 6 · Seven renders of the same cubeCost models, scenarios and reports that update themselves. AI calculates and flags, your controller decides.
An AI assistant that answers customer questions in your own tone, fed by your own knowledge. With clear limits, permissions and a human in the loop.
Built ourselves Week 16 · Mira gets the keysEvery application runs on the same base. That is what keeps it working after the first sprint.
Mira is the face of minagi. She exists only digitally, speaks fluent Dutch and English and looks the same in every video. Here she introduces herself in Dutch, next to Geert-Jan and Jurriën. We build that pipeline for your brand too.
Read how we made herA sharp intake with your board or team. Together we pick the application with the fastest gain.
In one-week sprints. AI executes, we steer, you see something working every week.
The application runs in your own systems, with your own data and in your own tone.
Knowledge, working rules and skills land in your company brain. Your team keeps going on its own.
What works, we roll out to the next department. Every new lesson from our experiment comes with it.
Proven in publicEvery tool, every prompt and every misstep is in our log and in our weekly column in Emerce. You know upfront what works and what it costs.
Entrepreneurs who deliverGeert-Jan and Jurriën built digital businesses in e-commerce and B2B. Our yardstick is a working system, measured in revenue, margin and pace.
One application, from intake to working result. A customer panel, a cost model or a chat assistant.
A complete department running on AI: brain, agents, integrations and a team that works with it every day.
We stay on board. New applications live every month, and every lesson from the experiment lands with you straight away.
Book a thirty-minute intro call. You talk to Geert-Jan or Jurriën directly and leave with a concrete first project.
Email hello@cofoundedbyai.com